Use Case
Campaigns Across Chat, Website, and Ads
Owoolet helps businesses turn campaigns into conversations. Customers see an offer, ask questions, and get guided toward purchase or booking by the same digital employee.
Chat
Ads
Ads
WebsiteThe Workflow
Launch campaign
Start with a product, service, event, offer, or seasonal promotion that should create customer conversations.
Reach customers
Use WhatsApp broadcasts, website campaign prompts, and Facebook or Instagram click-to-WhatsApp ads.
AI engages
The digital employee answers questions, recommends the right item or service, applies rules, and moves interested visitors forward.
Convert or hand off
Guide customers to cart, booking, payment, WhatsApp follow-up, or a human handoff when needed.
WhatsApp Broadcast
Send approved campaign messages to selected customers and let the digital employee handle replies, questions, recommendations, and next steps.
Website Campaign
Show a timely offer on the business website and let the digital employee engage visitors while they are browsing products or services.
Click-to-Chat Ads
Run Meta ads that open chat conversations, then let the digital employee qualify interest and guide buyers toward purchase.
Connected capabilities
Campaign replies can use live business systems
Owoolet does not only send a message. When the owner connects tools, the digital employee can use those capabilities during the customer conversation.
Shopify
Recommend products, check availability, and guide buyers toward cart or checkout.
Payment Gateway
Create payment links, confirm payment status, and answer payment questions.
Google Calendar
Check availability and help customers book appointments from campaign replies.
Google Drive
Use approved documents, price lists, brochures, and policies as campaign knowledge.
Google Sheets
Read lead lists, update campaign records, and keep follow-up status organized.
Meta WhatsApp Cloud API
Connect broadcasts and click-to-WhatsApp ads to the same business-trained employee.
Campaign flow
Ad clicks to one chat conversation
See how ad responses move into one conversation thread and continue toward conversion.
Ad
Festival Offer · Chat now
Primary text + CTA opens chat directly.
Send Message Ad
New Launch · Click to chat
Story/feed placement connected to same AI employee.
Click to ChatOriginal photo
Raw product shot from merchant
Plain catalog photo
AI creative mockup
Campaign-ready visual generated by Owoolet
Weekend Offer · 10% OFF
AI-generated headline + CTA for ad channels
Click to ChatConversation after ad click
Ad clicks
1,284
Chat starts
642
Qualified leads
214
Booked demos
67